By car people, for car people,
with AI at the core

A secure ecosystem build to
unlock automotive value

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Security

Trust Center

Infrastructure you can trust

Our SOC operates around the clock, providing continuous monitoring, threat detection, and incident response. This proactive approach ensures that potential security threats are identified and mitigated in real-time, minimizing risks and maintaining the integrity of our clients’ data.

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PROVEN AT SCALE

One platform. Billions of data points.

Millions of outcomes. Automotive intelligence, proven at global scale

£18 billion+

in dealership revenue processed annually through Pinewood.AI in the UK

1.5 million+

vehicles retailed through Pinewood-powered stores globally

6 million+

service jobs completed yearly across the platform globally

11 million+

invoices generated across sales, service, and parts globally

10 million+

parts transactions processed annually across the globe

40 billion+

rows of dealer operational data securely managed across the globe

PROVEN AT SCALE

One platform. Billions of data points.

Millions of outcomes. Automotive intelligence, proven at global scale

£18 billion+

in dealership revenue processed annually through Pinewood.AI in the UK

1.5 million+

vehicles retailed through Pinewood-powered stores globally

6 million+

service jobs completed yearly across the platform globally

11 million+

invoices generated across sales, service, and parts globally

10 million+

parts transactions processed annually across the globe

40 billion+

rows of dealer operational data securely managed across the globe

UPDATES & INSIGHTS

Our Latest News

Stay up to date
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June 18, 2026

PINEWOOD.AI PARTNERS WITH RILLION TO DELIVER AI-DRIVEN FINANCE AUTOMATION FOR AUTOMOTIVE RETAILERS
Read More

May 21, 2026

env-pinewood20-premstaging.kinsta.cloud DEEPENS FINANCIAL INSIGHTS AND CUSTOMER JOURNEY DATA WITH EXPANDED BUSINESS INTELLIGENCE SOLUTION
Read More

January 22, 2026

env-pinewood20-premstaging.kinsta.cloud TO MAKE OFFICIAL NORTH AMERICAN DEBUT AT NADA
Read More

January 19, 2026

END-TO-END DEALERSHIP VISIBILITY BOOSTED WITH LAUNCH OF SALES & STOCK INSIGHT
Read More

December 8, 2025

env-pinewood20-premstaging.kinsta.cloud OFFERS DEALERS SEVEN-DAY GO LIVE WITH SUITE OF AI PRODUCTS, CARS, COMPATIBLE WITH ANY DMS
Read More

October 29, 2025

ELEVATE YOUR DEALER COMMUNICATION WITH WHATSAPP INTEGRATION
Read More

October 16, 2025

INTRODUCING BUSINESS INTELLIGENCE: SMARTER DECISIONS, SHARPER PERFORMANCE
Read More

October 16, 2025

NEXT PHASE OF BUMPER INTEGRATION GOES LIVE ON THE PINEWOOD AUTOMOTIVE INTELLIGENCE™ PLATFORM
Read More

June 19, 2025

env-pinewood20-premstaging.kinsta.cloud ANNOUNCES AGREEMENT TO ACQUIRE LITHIA’S MAJORITY STAKE IN NORTH AMERICAN JOINT VENTURE
Read More

May 30, 2025

env-pinewood20-premstaging.kinsta.cloud COLLABORATES WITH TJEKVIK TO STREAMLINE DEALER AFTERSALES EXPERIENCE
Read More

April 9, 2025

PINEWOOD ANNOUNCES STRONG FY24 RESULTS
Read More

March 24, 2025

env-pinewood20-premstaging.kinsta.cloud ACQUIRES AI START-UP SEEZ
Read More

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Why Dealerships Choose Sales Intelligence

Sell faster and more effectively with smart lead management and automation

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Improve customer satisfaction with personalized, transparent buying journeys

Maximize profits through stock optimization and better deal control

Work smarter with integrated tools that cut admin and boost conversion

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Digital Retailing & Stock Syndication

Make your inventory work harder — online. Showcase your vehicles across the platforms your customers use — and capture leads seamlessly.

Automatically sync pricing, media and stock info to third-party websites

Offer online finance quotes, applications and approvals

Accept digital deposits and create customer orders online

Offer online finance quotes, applications and approvals

Harnessing AI Technology

CONNECT

Ingest online leads directly into your CRM

Enable online test drive booking and diary sync.

Power your sales operation with

SALES INTELLIGENCE
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Post-Sales Follow-Up & Retention

Extend the customer relationship. Stay connected beyond the sale to build loyalty and unlock future opportunities.

Automation

Automate CSI surveys and monitor satisfaction

Schedule contacts

Schedule future contact for upsell or service opportunities

Link workflows

Link customer data into aftersales journeys and retention workflows

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Analyze performance

Analyze performance with sales and follow-up reporting

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Lead Management & Diary Control

Turn every lead into an opportunity capture, assign and manage leads across channels — with the tools to ensure timely follow-up, smarter contact planning, and full visibility of your team’s pipeline.

Lead assignment

Automatically ingest leads from your website and third-party sources, then assign leads and track progress through the funnel

Manage yours and their time

Manage personal sales diaries with built-in appointment scheduling and set automated next-contact plans and follow-up reminders.

Communicate effectively

Communicate via SMS, email and post – all from one platform. Even respond to enquiries with personalized video replies.

Total dealership oversight

Schedule and track test drives with full digital declarations and monitor performance with real-time sales reporting.

Lead Management & Diary Control

Lead assignment

Automatically ingest leads from your website and third-party sources, then assign leads and track progress through the funnel

Manage yours and their time

Manage personal sales diaries with built-in appointment scheduling and set automated next-contact plans and follow-up reminders.

Communicate effectively

Communicate via SMS, email and post – all from one platform. Even respond to enquiries with personalized video replies.

Total dealership oversight

Schedule and track test drives with full digital declarations and monitor performance with real-time sales reporting.

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Order Administration & Handover

Keep every order on track. Streamline your back-office processes and deliver a seamless customer handover.

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Keep on track

Manage all customer orders from deposit to delivery. Even schedule handover dates and track vehicle status.

Pre-delivery

Automate pre-delivery inspections and cost checks then collect deposits and final payments with integrated processing.

Handover

Enable digital document signing with compliance timestamps then deliver a professional handover experience, with CSI tracking.

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A Unified Platform for Service Success

Your service team can plan better, work faster, and serve smarter , all from one intelligent system. Built for: Service Managers, Technicians, Dealer Principles and Service Advisors.

Real-time job tracking and technician allocation
Paperless job cards and digital signatures
Integrated parts, VHC, and upsell workflows
Automated customer updates

Real-time job tracking and technician allocation

Jobs are allocated to the right technician instantly, reducing downtime in the workshop, meaning you can maximize workshop efficiency while customers enjoy quicker, more transparent service.

Paperless job cards and digital signatures

Your dealerships save time and stay compliant, while your customers enjoy a fast, modern service experience.

Integrated parts, VHC, and upsell workflows

Automated customer updates

Including check-ins and payments, all with ensure a unified Platform for service success.

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Parts Fulfillment & Stock Visibility

Keep the workshop moving with real-time parts control.

Request parts instantly

Cut downtime in the workshop with one-click internal requests and fast purchase order creation for urgent or non-stock items.

Track delivery progress

Link parts deliveries directly to jobs, so service teams and technicians always know what’s arrived and what’s outstanding.

Reconcile & forecast with confidence

Automate revenue reconciliation and stock usage, forecast demand by model or job type, and even enable seamless B2B parts ordering across your group.

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Standard vs CONNECT

See how a standard chatbot compares to our AI-driven capabilities

Standard chatbot

Forced to ask questions using specific keywords or choose from pre-defined options. Frequently not finding the answer to your questions.

Need to restate previous details because it can’t remember past conversations, which may lead to irrelevant or repetitive answers

Get responses that don’t account for individual needs or preferences—they’re the same for everyone.

Expect potential delays as the chatbot handles only pre-programmed queries and may redirect you to a sales rep for other questions.

Connect

Ask questions effortlessly, like with a sales rep. Connect grasps nuances and imperfect phrasing to get your customers the response they need.

Chat naturally without needing to repeat context — Connect learns from past conversations to deliver relevant and helpful responses.

Receive dynamic, individualized responses. Connect adapts answers to match your customers’ needs and your dealership’s resources.

Get instant solutions to any automotive-related question. Connect scrapes the internet and analyzes vast data to provide accurate responses.

Stay connected

Keep up to date with the latest Pinewood news.

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“I have worked at Pinewood for over 11 years, I love that everyone pulls together to help deliver our shared goals. There’s a real can-do attitude and the work is varied, sometimes challenging and there is always a new problem to solve.”

Ana Casallas
Senior Lead Developer
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